Minneapolis teenager opens candle stand to raise funds for college
Kobi Co. is a minority owned, female-owned, personal care brand of candles and wellness

Minneapolis, Minn. – April X, 2021 – In second grade, Kobi Gregory, a local high school student, was so impressed with her Historically Black College and University (HBCU) tour that she returned home determined to raise money to attend a second tour . first year in high school.

She didn’t want her college dreams to add an additional financial burden to her family, so she decided to get creative. As a young entrepreneur and junior at DeLasalle High School, she worked on creating a wellness brand to make candles by and for people who love to take care of themselves.

Now the high school student is celebrating the landing of her product on the shelves of the historic Electric Fetus record store, located at 2000 S 4th Ave. With this new partnership, Kobi Co. launched a new #PurpleRain candle sold exclusively at Electric Fetus until May 15th.

Through his small business, Kobi organizes scented candles in small batches to create an assortment of luxury products with a personal touch. Each candle comes with its own Spotify playlist to create a feeling of zen.

“For me, candles are mood makers, like music,” said Gregory. “No matter what day you have, a song can be the reset button you need to change the energy and set the mood.”

The aim is to emphasize the importance of taking care of yourself.

“So many women burn themselves out thinking they have to do everything while chasing their dreams,” she said. “I want to help people create an easy self-care routine.”

So far, his ideas are gaining ground. Gregory said his new business was greeted with open arms by his community. She has been interviewed by Minnesota Public Radio, Mpls.St. Paul Magazine and The Jason Show on FOX 9.

She recently completed a rebranding project with a pro bono project team from Target in partnership with the nonprofit initiative HandsOn Twin Cities.

She is also preparing to open a kiosk at the Ridgedale Center (12401 Wayzata Blvd in Minnetonka) on Saturday May 1. At the grand opening, Gregory will unveil a new seasonal summer scent and feature product offerings throughout the day.

In addition to launching its kiosk, Kobi Co. will be present at several local farmers’ markets this summer.

Going forward, Gregory’s plan is to develop Kobi Co. to a level where she can hire and train young BIPOC women to work for her. She will continue to run the business during her studies with the help of her mother, Tasha, who provides endless encouragement and administrative support.

Learn more about Kobi Co. and buy online at https://www.lovekobico.com. Follow the company on Instagram and Facebook at @lovekobico for event information and other updates.

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